Product-User Fit, Comes Before Product-Market Fit.

Product-user fit Vs product-market fit – Peter Lauten and David Ulevitch

Fascinating article from Andreessen Horowitz emphasizes that finding product-user fit is a critical precursor to achieving product-market fit for startups.
The full article: product market fit.

It distinguishes between product-user fit, where a product resonates deeply with a specific group of users, and product-market fit, where there’s a broader market demand.

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The piece highlights the importance of focusing on the needs and feedback of early power users to refine the product, which can lead to sustainable growth and eventually, product-market fit.

The authors argue that understanding and catering to these power users is key to unlocking a larger market opportunity.

Enjoy the article.

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